ELEGANT, ATTRACTIVE AND MODERN: ULF MORITZ’ TEXTILES SET ACCENTS
“Give imagination room and thus room imagination”, that is Ulf Moritz’ maxim. The result is textiles full of ideas. They are in perfect tune with the SAHCO philosophy of subtle luxury which points out every ambience.
Coincidence took a hand in the matter. As Ulf Moritz registered at the Textile Engineering School in Krefeld in 1957 he really wanted to study fashion design – and accidentally ended up learning under Professor Muche really, the former manager of the weaving mill at Dessau Bauhaus. Ulf Moritz was fascinated from the first moment on. He learnt “Unity of art and technology”- a demand which Walter Gropius at Bauhaus had declared the highest maxim.
Gropius was formative for Ulf Moritz. After completing his studies with Muche with a stay at a Swiss fabric manufacturer and the Dutch weaving mill, the free thinker chose Amsterdam as his adopted home. He opened his own design studio there in 1970. Moritz is an all-rounder. He designs carpets, furniture, avant-garde wallcoverings and china.
The cooperation with SAHCO began in 1985, which was unique at the time. The extravagant collections ensure surprises every year, well beyond the branch. Why? Because they are different, exciting in their texture and mixture. Light, mirage-like, lively – and always serving the space. These works are in the great design museums of the world and regularly to be admired in important exhibitions.
Numerous awards and international prizes add to this. Ulf Moritz was one of the few designers working in the Netherlands to be awarded with the “Honorary Royal Designer for Industry” in 2004. As Professor for Textile Design at the Design Academy in Eindhoven the virtuoso ensures that future generations also learn to interpret fabrics in a new way.